AkzoNobel Car Refinishes Australasia General Manager Joe McFadries said the company is proud to be named the official major sponsor of the collision repair industry’s main event.

“AkzoNobel has been an exhibitor since 2007. We are excited to be extending this association and look forward to working with the AAAA,” stated McFadries.

“As the major sponsor, we reinforce our commitment to supporting Australia’s official industry automotive aftermarket trade show, where the latest collision repair technology, products and services are showcased.”

AAAA Executive Director Stuart Charity welcomed the decision by AkzoNobel to take on major sponsor status for the 2011 Collision Repair Expo. “AkzoNobel is a significant international player in the industry and we are delighted that they have become an Expo
partner,” he said.

“To secure this leading international refinish company as our marquee sponsor 19 months out from the event, sends a strong message about the underlying strength of the Expo and the health of the collision repair sector.

“We have been overwhelmed by the strong exhibitor response to the 2011 Expo. More than 60% of the 21,000sqm of the available space has already been taken up by previous exhibitors, including industry leaders GPI Automotive Products, 3M Australia, Autoliner, Car-O-Liner, BTB Auto Glass & Body Shop Tools and SIA Abrasives.

Once we formally launch the show to the wider industry, we anticipate that the remaining space will sell quickly. “We look forward to working in partnership with the team at AkzoNobel to ensure that the 2011 Collision Repair Expo eclipses the success of the 2007 and 2009 events,” said Charity.